Security Risk Advisors Earns CRN Channel Award Nomination

Security Risk Advisors, based in Philadelphia, has been distinguished by CRN, a brand under The Channel Company, as a notable contender in the 2026 Best of the Channel Awards. Joe Cicero, the company’s Chief Marketing Officer, has been highlighted as a finalist in the Best Channel Visionary of the Year category.

Recognizing Channel Innovation

Joe Cicero’s recognition stems from his innovative approach to channel growth, which integrates marketing, alliances, and sales into a cohesive growth framework. His efforts in establishing a partner-led Co-Sell model with Microsoft have significantly impacted services revenue, surpassing $10 million. This model has been pivotal in enhancing the partner-sourced pipeline.

The CRN Best of the Channel Awards celebrates leaders and organizations that exemplify visionary strategies and contribute significantly to the channel’s success. The winners of these prestigious awards will be revealed at a gala event in Atlanta on October 13, following The Channel Company’s XChange Best of Breed Conference.

Leadership and Strategic Vision

As the driving force behind Security Risk Advisors’ marketing and partnership initiatives, Joe Cicero focuses on delivering clarity, credibility, and measurable results. His background as a Microsoft security alumnus has been instrumental in transforming the company’s alliance strategy into a partner-driven growth engine, aligning closely with Microsoft Security, Sentinel, and Defender.

Under Joe’s leadership, Security Risk Advisors has achieved the MXDR Verified designation and joined MISA, while expanding its market reach with joint solutions across enterprise sectors. His ability to bridge technical execution with strategic vision facilitates scalable co-sell operations, yielding high-value results for shared clients.

Industry Recognition and Future Outlook

Industry experts praise the finalists of the CRN Best of the Channel Awards for their innovative leadership and steadfast commitment to partners and customers. Jennifer Follett, VP, U.S. Content and Executive Editor of CRN, emphasized the transformative impact these leaders have on the IT channel.

Joe Cicero’s leadership is characterized by his ability to unify marketing, alliances, and sales into a growth-focused system. His strategic foresight in the evolving AI and platform-driven market landscape is evident in the scalable co-sell and unified go-to-market strategies he develops.

The full list of CRN Best of the Channel Award finalists can be accessed on their official website. Security Risk Advisors continues to be at the forefront of cybersecurity consulting, offering innovative solutions that strengthen security postures for organizations.

About Security Risk Advisors: A leader in cybersecurity consulting, Security Risk Advisors specializes in advanced threat resilience and detection engineering, empowering organizations to proactively address cybersecurity threats.

About The Channel Company: The Channel Company drives channel growth globally for leading technology brands, offering premier media, integrated marketing, and strategic consulting services.